·6 min read
What Is Click Fraud and How It Drains Your Ad Budget
Click fraud — fake clicks on ads that drain campaign budgets. Schemes, scale, and how to defend against bots and click farms.
click fraudadvertisingprotectionyandex
Blog about click fraud and bot protection
How click fraud works, how to spot a bot, and how anti-bot protection is built.
·8 min read
Bot Protection: How Cascade Classification Works
Inside an anti-bot system: device profile, heuristics, fingerprint, IP reputation, ML score, decision. Why a cascade beats a single classifier.
anti-botarchitecturemlclassification
·7 min read
How to Detect Bots on Your Website: Behavioural Signals
Bot signals: mouse anomalies, instant actions, fake browsers, honeypots, datacenter IPs. How to tell automated traffic from humans.
botsdetectionbehaviourweb protection